Privacy Policy

1. About This Policy

Arkfield Analytics (ABN 98 386 796 282) ("Arkfield", "we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

By using our website or engaging our services, you consent to the collection and use of your information as described in this Policy.

2. What Personal Information We Collect

We may collect the following types of personal information:

• Contact information: name, email address, phone number, business name
• Business information: company details, industry, and nature of the engagement
• Communication records: emails, messages, and notes from calls or meetings
• Website usage data: IP address, browser type, pages visited, and time spent on our website (collected via standard web analytics)
• Financial and project data: data you provide to us in the course of an engagement

We only collect information that is necessary for delivering our services or for communicating with you.

3. How We Collect Personal Information

We collect personal information:

• Directly from you, when you fill in our contact form, send us an email, or engage our services
• Through our website, via standard server logs and analytics tools
• From third parties, where you have directed them to share information with us

Where practicable, we collect personal information directly from you.

4. How We Use Your Personal Information

We use your personal information to:

• Respond to your enquiries and provide the services you have requested
• Prepare and deliver quotes, engagement agreements, and project deliverables
• Issue invoices and manage payments
• Communicate with you about your project and any updates to our services
• Improve our website and service offering
• Comply with legal obligations

We do not use your personal information for direct marketing without your explicit consent, and we do not sell or rent your information to any third party.

5. Disclosure of Personal Information

We may share your personal information with:

• Trusted subcontractors engaged to assist in delivering your project, subject to confidentiality obligations
• Service providers who assist with our business operations (e.g., accounting software, cloud storage), who are required to handle information securely
• Government agencies or regulators where required by law

We do not disclose your personal information overseas unless you have consented or it is required by law.

6. Data Security

We take reasonable steps to protect personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure. This includes secure storage of digital files, access controls, and encryption where appropriate.

While we take reasonable precautions, no method of data transmission or storage is entirely secure. We cannot guarantee absolute security of information transmitted to us electronically.

7. Retention of Personal Information

We retain personal information for as long as it is needed for the purposes for which it was collected, or as required by law. Client project data is generally retained for seven (7) years following completion of an engagement to satisfy legal and professional obligations. After that period, information is securely deleted or de-identified.

8. Access & Correction

You have the right to request access to the personal information we hold about you, and to request correction of any inaccurate or incomplete information. To make a request, contact us at contact@arkfieldanalytics.com.au. We will respond within 30 days. We may need to verify your identity before providing access.

9. Complaints

If you believe we have mishandled your personal information, please contact us in the first instance at contact@arkfieldanalytics.com.au. We will investigate your complaint and respond within 30 days.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.

10. Website Cookies

Our website may use cookies and similar technologies to improve your browsing experience and collect usage data. You can disable cookies through your browser settings, though this may affect the functionality of the website.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The current version will always be available on our website. Continued use of our services following any update constitutes acceptance of the revised Policy.

12. Contact Us

For any questions or concerns regarding this Privacy Policy or our handling of your personal information, please contact:

Arkfield Analytics
Email: contact@arkfieldanalytics.com.au
Phone: +61 489 901 864
ABN: 98 386 796 282